By providing only a list of features, you force visitors to make a logical buying decision, not an emotional one. They become concerned with price, delivery terms, and if they can trust your business to fulfill their order quickly.
Our product description writing services help you to move the visitor's emotions, elevating your business beyond the competitor. You no longer become an option in a sea of many but are their best choice.
People buy stories where they are the hero, not the product's features. No one wants to build a drill bit, but they do want a hole in the wall to hang a shelf that will display treasured family photos and interesting books.
Growing an ecommerce business requires investing in several types of written content, each being a unique skill set. Typically, an article writer doesn't have experience of writing direct response sales copy.
Asking someone without the right skill set to complete a highly specialist task will guarantee a less-than-optimum result. Many of our clients make this fundamental flaw and so require help.
Working with an ecommerce SEO agency that has a background in writing enticing product descriptions is key to your success as an ecommerce business.
We start by looking at the item's features as they act as the foundation of the story we want to craft.
Next, we consider the product's final solution. No one buys just one drill bit, they purchase the complete kit that will enable them to put up a shelf.
By imagining how the item will make the end user feel, we can begin to understand what emotions we should trigger in our copy.
Product copy is designed to get the visitor to make a purchase. By crafting a compelling story, you inspire visitors to take instant action.
Writing product copy at scale is its own skill. So while most writers can craft a few product descriptions, they're likely to struggle with creating the volume required. Let alone have time to upload them to your Shopify, Magento, or WooComerce store.
Our team of experienced copywriters and editors will quickly understand your brand voice and products. They will then create copy at scale that triggers visitors' emotions encouraging them to purchase items now.
We don't do slow, offer long-term retainers, or work from fancy offices. We offer transparent pricing for our ecommerce product description writing services for Shopify, Magento, and WooCommerce stores.
With our project-based pricing model, you can measure the outcome from the start. Don't waste money on monthly reports that offer little value.
Let's build an actionable business plan to grow your sales and help you reach your business goals together.
Want To Drive A Ton Of New Ecommerce Sales?
Join our weekly email for the latest ecommerce digital marketing strategies, tips, and information.